Générale Pour l'Enfant
children's clothing brands Europe
- B2C
- Has physical offices
- Retail
- Multi-product
- Direct-to-consumer
- Self-serve purchase
About Générale Pour l'Enfant
French group specializing in children's ready-to-wear clothing with three brands, over 440 stores, focusing on creativity and quality.
Key facts
- Industry
- Retail Apparel and Fashion
- Company size
- 51–250 employees
- Headquarters
- Montreuil, Île-de-France, France
- Founded
- 1986
- Revenue
- $15M – $119MTamtam estimate
- SIREN
- 412552390
Générale Pour l'Enfant in the news
- Lyon 2e. Cette boutique de prêt à porter de la place des Jacobins ferme ses portes
A Sergent Major children's clothing store in Lyon's 2nd arrondissement closed due to declining foot traffic since the pandemic, increased online shopping, and local demographic changes.
- Mode enfantine : comment Du Pareil au Même est reparti de l'avant, trois ans après son redressement judiciaire
Générale pour l'Enfant is modernizing its Du Pareil au Même brand with fresh designs and updated marketing to recover from recent financial restructuring.
- Du Pareil au Même, Sergent Major : la maison mère Générale pour l'Enfant en redressement judiciaire
Générale pour l'Enfant, parent company of Du Pareil au Même and Sergent Major, has entered judicial receivership due to a combination of economic crises, pandemic impacts, and intense market competition.
Générale Pour l'Enfant at a glance
Générale Pour l'Enfant is a B2C company in the Retail Apparel and Fashion industry, headquartered in Montreuil, Île-de-France, France.
Générale Pour l'Enfant was founded in 1986.
Générale Pour l'Enfant has 51–250 employees.
Générale Pour l'Enfant's revenue is $15M – $119M (Tamtam estimate).
Générale Pour l'Enfant's SIREN number is 412552390.
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