Haier
Home appliances manufacturing
- B2B
- B2C
- Has physical offices
- Publicly traded
- Manufacturing
- Hardware
- Multi-product
- Sales-led purchase
About Haier
A world-leading provider of IoT solutions, Haier Group focuses on user experience, offering premium brands and tailored smart life experiences globally
Key facts
- Industry
- Appliances, Electrical, and Electronics Manufacturing
- Company size
- 10,000+ employees
- Headquarters
- Qingdao, Shandong, China
- Founded
- 1984
- Revenue
- $350M – $1.5BTamtam estimate
- Website
- haier.com
- linkedin.com/company/haier
Haier in the news
- Haier Malaysia Launches New X Series Washing Machines
Haier Malaysia introduced the X Series washing machines with AI-driven cleaning, faster cycles, and advanced drying features, targeting 30% growth by 2025.
- Haier Europe hits 10m connected users and partners with AWorld
Haier Europe’s hOn app hit 10 million users, offering smart appliance management and sustainability features via a partnership with AWorld.
- LG VS Samsung VS Haier: Which Washing Machine Reigns Supreme in 2025?
LG, Samsung, and Haier washing machines are compared for features, capacity, and user satisfaction, highlighting LG's AI tech, Samsung's EcoBubble, and Haier's durability.
- China Changan Automobile, Haier Group to co-develop million-yuan-level vehicle model
China Changan Automobile and Haier Group are collaborating to co-develop a premium vehicle model integrating smart home appliances and automotive technologies.
- Even Respected Brand Haier to Venture into Million - Yuan Luxury Car Manufacturing Business
Haier and Changan's Avita brand are jointly developing a million-yuan luxury car integrating Haier's smart home appliances to create a unique vehicle-home interconnection experience.
Haier at a glance
Haier is a B2B/B2C company in the Appliances, Electrical, and Electronics Manufacturing industry, headquartered in Qingdao, Shandong, China.
Haier was founded in 1984.
Haier has 10,000+ employees.
Haier's revenue is $350M – $1.5B (Tamtam estimate).
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