McCann Paris
Advertising and marketing services
- B2B
- Has physical offices
- Agency
- Sales-led purchase
About McCann Paris
Leading French agency of a global advertising network with clients such as L'Oréal, Nespresso, and Mastercard, operating in over 130 countries
Key facts
- Industry
- Advertising Services
- Company size
- 51–250 employees
- Headquarters
- neuilly-sur-seine, île-de-france, France
- Founded
- 1927
- Revenue
- €10.3MFY2024, filed accounts, INPI
- Website
- mccann.com
- linkedin.com/company/mccannparis
McCann Paris in the news
- Quand l’audace créative révèle la puissance d’un slogan
McCann Paris and L'Oréal Paris achieved record-breaking advertising effectiveness scores with a documentary about the female copywriter who created their iconic 1970s slogan.
- Burger King, Disneyland Paris, Lustucru, Nescafé : les campagnes qui ont marqué les Français en 2025
The 2025 Ipsos BVA awards highlight top French ad campaigns, focusing on brand identity, consumer comfort, and cultural disruption.
- McCann Germany: L’Oréal Paris und Iris Berben plädieren für Selbstwert zum Weltfrauentag
McCann Germany produced a multimedia campaign for L’Oréal Paris featuring Iris Berben to promote female self-worth for International Women's Day.
- From 1973 to Immortality: How McCann Paris Turned a History Lesson into L’Oréal’s Most Enduring Work
McCann Paris earned a rare Immortal Award for a documentary campaign that revived L’Oréal’s 'Because I’m Worth It' tagline to drive modern brand loyalty and female leadership.
- OPINION. « Face à l'IA, la publicité, art mineur le plus influent du siècle »
McCann Paris President Charlotte Franceries advocates for prioritizing human creative intent over AI and metrics to restore the cultural influence of advertising.
McCann Paris at a glance
McCann Paris is a B2B company in the Advertising Services industry, headquartered in neuilly-sur-seine, île-de-france, France.
McCann Paris was founded in 1927.
McCann Paris has 51–250 employees.
McCann Paris's revenue is €10.3M (FY2024, filed accounts, INPI).
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