Mixpanel
Event analytics platform
- B2B
- SaaS
- Has physical offices
- Venture-backed
- AI & machine learning
- Platform
- Data & analytics
- Multi-product
- Has a free tier
- Self-serve purchase
- Sales-led purchase
- Usage-based pricing
- Subscription
- Enterprise plan
- Public pricing page
About Mixpanel
An event analytics platform providing real-time insights on customer behavior for informed decision-making, serving 8,000+ global customers across different industries
Key facts
- Industry
- Software Development
- Company size
- 251–1,000 employees
- Headquarters
- san francisco, california, United States
- Founded
- 2009
- Revenue
- $25.6M – $136MTamtam estimate
- Website
- mixpanel.com
Mixpanel in the news
- Mixpanel launches Headless SDK for AI agents & coders
A new Python SDK allows developers and AI agents to programmatically access and automate Mixpanel's product analytics platform.
- Mixpanel Introduces Mixpanel AI, Delivering Always-On Product Intelligence
Product intelligence and analytics firm Mixpanel has launched an AI-powered system that uses specialized agents to proactively monitor user behavior and suggest product improvements.
- PornHub Premium User Data Breach: Mixpanel Hack Leads to Extortion and Privacy Risks
A security breach at the event analytics platform Mixpanel allowed hackers to steal and attempt to extort historical user activity data belonging to PornHub Premium members.
- Mixpanel Revenue 2025: $210M ARR, $1.1B Valuation
advanced event analytics platform for tracking user behavior, engagement, and retention across digital products.
- A data breach at analytics giant Mixpanel leaves a lot of open questions
Event analytics platform Mixpanel suffered a data breach involving customer information, leading OpenAI to sever ties with the company.
Mixpanel at a glance
Mixpanel is a B2B SaaS company in the Software Development industry, headquartered in san francisco, california, United States.
Mixpanel was founded in 2009.
Mixpanel has 251–1,000 employees.
Mixpanel's revenue is $25.6M – $136M (Tamtam estimate).
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