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MIXUE Group

Chain of ice cream and tea beverages

About MIXUE Group

A national chain creating fresh ice cream and tea drinks since 1997, focusing on high quality at affordable prices to drive industry growth

Key facts

Industry
Food & Beverages
Company size
251–1,000 employees
Headquarters
Zhengzhou, Henan, China
Founded
1997
Revenue
CNY 33.6BFY2025, publicly reported
Website
mxbc.com
LinkedIn
linkedin.com/company/蜜雪冰城股份有限公司

MIXUE Group at a glance

MIXUE Group is a B2C company in the Food & Beverages industry, headquartered in Zhengzhou, Henan, China.

MIXUE Group was founded in 1997.

MIXUE Group has 251–1,000 employees.

MIXUE Group's revenue is CNY 33.6B (FY2025, publicly reported).

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