# List of DTC brands in the Netherlands

Tamtam tracks 96 DTC brands headquartered in the Netherlands. This list ranks the 50 largest by number of employees on LinkedIn, led by HEMA, Tommy Hilfiger and Rituals (B Corp™). Their median headcount is 228. Half of them were founded in 2006 or later. The most common headquarters are Amsterdam (22), 's-Hertogenbosch (2) and Rotterdam (2).

The Netherlands is home to a significant number of direct-to-consumer (DTC) brands, primarily in retail, apparel, fashion, and personal care. These companies range from established global brands to more recent ventures. Examples include HEMA, offering self-designed products since 1926; Tommy Hilfiger, a global designer lifestyle brand; Rituals, a luxury brand for home and body products; and Suitsupply, known for high-quality suiting.

Many of these DTC brands are headquartered in Amsterdam, forming a notable cluster for this business model. Several companies, such as Hunkemöller, a lingerie brand, and Vlisco Netherlands, a historic textile printing company, have long histories, while others like My Jewellery, founded in 2011, represent newer entrants in the market.

🇳🇱 Netherlands · 50 companies · Updated Nov 12, 2026

| # | Company | Industry | Headquarters | Employees | Founded |
|---|---|---|---|---|---|
| 1 | [HEMA](https://www.tamtam.ai/c/hema) (hema.nl)<br>Creating a better everyday life with quality and stylish self-designed products since 1926, available in multiple countries and through various channels | Retail | 🇳🇱 Amsterdam | 17,000 | 1926 |
| 2 | [Tommy Hilfiger](https://www.tamtam.ai/c/tommy-hilfiger) (usa.tommy.com)<br>Global designer lifestyle brand offering premium apparel, accessories, and licensed products with extensive retail presence and strong consumer recognition. | Retail Apparel and Fashion | 🇳🇱 Amsterdam | 12,840 | 1985 |
| 3 | [Rituals (B Corp™)](https://www.tamtam.ai/c/rituals-b-corp) (rituals.com)<br>Luxury brand offering home and body products to promote personal wellbeing, sustainability, and social initiatives in 36 countries worldwide | Personal Care Product Manufacturing | 🇳🇱 Amsterdam | 8,868 | 2000 |
| 4 | [Hunkemöller](https://www.tamtam.ai/c/hunkemoller) (hunkemoller.nl)<br>Leading European lingerie brand with over 900 stores across 19 countries. Aims to make women feel beautiful and authentic through lingerie, emphasizing individuality, style, and confidence. | Retail | 🇳🇱 Hilversum | 2,361 | 1886 |
| 5 | [Suitsupply](https://www.tamtam.ai/c/suitsupply) (suitsupply.com)<br>A European-based company offering high-quality, affordable suiting globally with a focus on detail, craftsmanship, and innovative technologies for a perfect fit | Retail Apparel and Fashion | 🇳🇱 Amsterdam | 1,616 | 2000 |
| 6 | [KARL LAGERFELD](https://www.tamtam.ai/c/karl-lagerfeld) (karllagerfeld.com)<br>This fashion brand carries on the iconic vision of its founder, blending Parisian classics with a rock-chic attitude in its collections for men, women, and kids | Retail Apparel and Fashion | 🇳🇱 Amsterdam | 1,298 |  |
| 7 | [WE Fashion](https://www.tamtam.ai/c/we-fashion) (wefashion-jobs.nl)<br>A Dutch multi-channel brand aiming to be the biggest in Western Europe, selling men's, women's and kids' collections through stores and online platforms Ambitious growth-focused company | Retail | 🇳🇱 Utrecht | 1,195 |  |
| 8 | [vidaXL](https://www.tamtam.ai/c/vidaxl) (careers.vidaxl.com)<br>An international online retailer offering a wide range of affordable products, constantly expanding and improving to exceed customer expectations and grow globally | Retail | 🇳🇱 Venlo | 1,087 | 2006 |
| 9 | [Storio group](https://www.tamtam.ai/c/storio-group) (storiogroup.com)<br>Storio group specializes in creating personalized photo products to bring customers' stories to life through high-quality gifts and keepsakes | Software Development | 🇳🇱 Amsterdam | 1,085 |  |
| 10 | [My Jewellery](https://www.tamtam.ai/c/my-jewellery) (my-jewellery.com)<br>A Dutch jewelry and fashion brand offering affordable designs that celebrate everyday life, with a focus on sustainability and optimism for the future | Retail | 🇳🇱 's-Hertogenbosch | 1,084 | 2011 |
| 11 | [Polaroid](https://www.tamtam.ai/c/polaroid) (polaroid.com)<br>Analog instant photography brand creating tools to connect people, appreciate everyday moments, and preserve memories to be cherished forever | Photography | 🇳🇱 Amsterdam | 919 | 1937 |
| 12 | [Cotton Club](https://www.tamtam.ai/c/cotton-club) (cottonclub.nl)<br>Inspired by the Mediterranean lifestyle, this company offers a collection of feminine, charming, and accessible clothing with quality materials, following the latest trends | Retail | 🇳🇱 Lijnden | 595 | 2018 |
| 13 | [123inkt.nl](https://www.tamtam.ai/c/123inkt-nl) (werkenbij123inkt.nl)<br>A leading Dutch webshop specializing in printer and office supplies with over 4 million customers in the Netherlands and Belgium | Retail Office Equipment | 🇳🇱 Nederhorst den Berg | 587 | 1995 |
| 14 | [Costes](https://www.tamtam.ai/c/costes) (costesfashion.com)<br>A lifestyle brand offering an on-trend collection with a unique shopping experience for fashion-conscious women Known for quality, personal service, and international allure | Retail Apparel and Fashion | 🇳🇱 Lijnden | 555 | 2013 |
| 15 | [Vlisco Netherlands](https://www.tamtam.ai/c/vlisco-netherlands) (vlisco.com)<br>A historic Dutch textile printing company blending Indonesian influences, multicultural designs, and African women's empowerment through creativity and craftsmanship since 1846 | Textile Manufacturing | 🇳🇱 Helmond | 554 | 1846 |
| 16 | [Ace & Tate](https://www.tamtam.ai/c/ace-and-tate) (careers.aceandtate.com)<br>Innovative eyewear company promoting transparency, sustainability, and collaboration with a focus on positive change for people and the planet | Retail Apparel and Fashion | 🇳🇱 Amsterdam | 508 | 2013 |
| 17 | [Verstegen Spices & Sauces](https://www.tamtam.ai/c/verstegen-spices-and-sauces) (verstegen.nl)<br>Family-owned company supplying high-quality herbs and spices through sustainable partnerships with local farmers Committed to transparency, quality, and customer satisfaction through innovation | Food and Beverage Manufacturing | 🇳🇱 Rotterdam | 368 | 1886 |
| 18 | [Armada Music](https://www.tamtam.ai/c/armada-music) (armadamusic.com)<br>The company is a leading independent dance music label representing top artists, managing over 40,000 tracks, and launching a dance music investment company | Musicians | 🇳🇱 Amsterdam | 344 |  |
| 19 | [NAN](https://www.tamtam.ai/c/nan) (nan.nl)<br>NAN offers stylish clothing for the powerwoman, focusing on a good fit and unique details to maintain individual style | Retail Apparel and Fashion | 🇳🇱 Bergschenhoek | 324 |  |
| 20 | [Mepal \| Certified B Corp](https://www.tamtam.ai/c/mepal-certified-b-corp) (mepal.com)<br>Innovative brand creating high-quality, clever products for making life easier and more enjoyable during special moments, whether at home or on-the-go | Consumer Goods | 🇳🇱 Lochem | 302 | 1950 |
| 21 | [elho group \| B Corp](https://www.tamtam.ai/c/elho-group-b-corp) (elho.com)<br>A family-owned company with over 55 years of experience in making sustainable synthetic pottery, connecting people with nature through designer pots and plant care products | Manufacturing | 🇳🇱 Tilburg | 295 | 1964 |
| 22 | [Body&Fit](https://www.tamtam.ai/c/body-and-fit) (bodyandfit.com)<br>supplying sports, lifestyle, and fitness nutrition products worldwide, focusing on innovation, performance, and direct-to-consumer sales. | Wellness and Fitness Services | 🇳🇱 Amsterdam | 290 |  |
| 23 | [Vision Healthcare NV](https://www.tamtam.ai/c/vision-healthcare-nv) (visionhealthcare.eu)<br>Revolutionizing consumer healthcare with innovative solutions, fostering a consumer-centric approach, embracing digital advancements, and encouraging relentless ambition and impactful actions | Retail Health and Personal Care Products | 🇳🇱 Amsterdam | 268 |  |
| 24 | [MR MARVIS](https://www.tamtam.ai/c/mr-marvis) (mrmarvis.com)<br>This company creates iconic designs, provides excellent service, and makes conscious decisions for people & planet Official B Corporation since March 2023 | Retail Apparel and Fashion | 🇳🇱 Amsterdam | 245 | 2016 |
| 25 | [Oriflame Nederland](https://www.tamtam.ai/c/oriflame-nederland) (nl.oriflame.com)<br>A Swedish beauty company with high-quality products, sold through personal contact and online orders in over 60 countries worldwide | Personal Care Product Manufacturing | 🇳🇱 Veghel | 228 | 1972 |
| 26 | [Fairphone](https://www.tamtam.ai/c/fairphone) (fairphone.com)<br>Building a movement for fairer electronics by creating sustainable tech and expanding the market for ethical products, changing how products are made. | Computers and Electronics Manufacturing | 🇳🇱 Amsterdam | 223 | 2013 |
| 27 | [Zonneplan](https://www.tamtam.ai/c/zonneplan) (zonneplan.nl)<br>Providing intelligent solar energy solutions through generation, storage, and consumption management, utilizing solar panels, home batteries, smart EV chargers, and dynamic energy for a smarter network. | Services for Renewable Energy | 🇳🇱 Zwolle | 215 | 2012 |
| 28 | [Gisou by Negin Mirsalehi](https://www.tamtam.ai/c/gisou-by-negin-mirsalehi) (gisou.com)<br>Creation of honey-infused beauty and haircare products using sustainably sourced ingredients from a family bee garden, focused on high-quality formulas and heritage. | Personal Care Product Manufacturing | 🇳🇱 Amsterdam | 187 | 2015 |
| 29 | [Edicola](https://www.tamtam.ai/c/edicola) (edicola.nl)<br>A non-fiction publisher established in 2010, specializing in books, magazines, calendars, and tear-off calendars with innovative ideas and extensive publishing experience | Book and Periodical Publishing | 🇳🇱 Deventer | 186 | 2010 |
| 30 | [Crocs EMEA](https://www.tamtam.ai/c/crocs-emea) (careers.crocs.com)<br>Innovative casual footwear company offering over 300 styles for men, women, and children with patented Croslite™ technology for comfort and durability | Retail Apparel and Fashion | 🇳🇱 Hoofddorp | 183 | 2002 |
| 31 | [Marie-Stella-Maris (B Corp)](https://www.tamtam.ai/c/marie-stella-maris-b-corp) (marie-stella-maris.com)<br>Luxury home and body fragrances, unique character. Social mission, clean water access worldwide. Impactful gifts, corporate gifting opportunities. | Retail Health and Personal Care Products | 🇳🇱 Amsterdam | 182 | 2011 |
| 32 | [Simon Levelt](https://www.tamtam.ai/c/simon-levelt) (simonlevelt.nl)<br>A multi-generational company producing top-quality coffee and tea through fair trade and organic farming, with products available in stores and online | Retail | 🇳🇱 Haarlem | 182 | 1826 |
| 33 | [CHASIN'](https://www.tamtam.ai/c/chasin) (chasin.com)<br>A modern jeanswear brand for men, blending authenticity and technology to create high-quality clothing emphasizing denim, active wear, and technology | Retail Apparel and Fashion | 🇳🇱 Alblasserdam | 181 | 1992 |
| 34 | [REV'IT! Sport International](https://www.tamtam.ai/c/rev-it-sport-international) (revitsport.com)<br>A global motorcycle clothing brand that designs innovative, high-performance gear to inspire riders to push boundaries and achieve new personal records | Retail Apparel and Fashion | 🇳🇱 Oss | 145 | 1995 |
| 35 | [EasyToys](https://www.tamtam.ai/c/easytoys) (easytoys.nl)<br>An online shop offering a diverse range of lifestyle products for adult consumers | Retail | 🇳🇱 Veendam | 120 | 2007 |
| 36 | [Polarsteps](https://www.tamtam.ai/c/polarsteps) (polarsteps.com)<br>A travel app that helps users plan, track, and share their adventures through a personalized digital map and Travel Book Inspired by exploration | Software Development | 🇳🇱 Amsterdam | 109 | 2015 |
| 37 | [Love Stories](https://www.tamtam.ai/c/love-stories) (lovestoriesintimates.com)<br>A lingerie brand created by women, offering colorful and playful designs for bralettes, loungewear, and pajama sets to mix-and-match with confidence | Retail Apparel and Fashion | 🇳🇱 Amsterdam | 91 | 2013 |
| 38 | [marlies\|dekkers](https://www.tamtam.ai/c/marlies-dekkers) (marliesdekkers.com)<br>A Rotterdam-based company revolutionizing innerwear fashion by embracing bold designs, innovation, and daring to dream and grow | Retail | 🇳🇱 Rotterdam | 88 | 1993 |
| 39 | [Little Dutch](https://www.tamtam.ai/c/little-dutch) (little-dutch.com)<br>A European brand offers modern nursery essentials, toys, and accessories for babies and children, focusing on safety, quality, and contemporary design | Design Services | 🇳🇱 Berkel en Rodenrijs | 86 | 2009 |
| 40 | [Daily Paper](https://www.tamtam.ai/c/daily-paper) (dailypaperclothing.com)<br>Amsterdam-based fashion brand providing contemporary menswear and womenswear collections inspired by African heritage through timeless ready-to-wear designs, accessories, and seasonal lifestyle capsules. | Retail Apparel and Fashion | 🇳🇱 Amsterdam | 68 | 2012 |
| 41 | [DENHAM the Jeanmaker](https://www.tamtam.ai/c/denham-the-jeanmaker) (denham.com)<br>Premium denim brand based in Amsterdam, creating quality collections for men, women, and children, with a focus on innovation, tradition, and attention to detail | Retail Apparel and Fashion | 🇳🇱 Amsterdam | 65 | 2008 |
| 42 | [VELORETTI](https://www.tamtam.ai/c/veloretti) (veloretti.com)<br>This company designs and produces durable, stylish bikes for daily commuters, with a focus on electric and city bikes Based in Amsterdam, handmade in Europe | Retail | 🇳🇱 Amsterdam | 65 | 2012 |
| 43 | [Beauty & Care](https://www.tamtam.ai/c/beauty-and-care) (benc.nl)<br>Beauty & Care is a family-owned company in the wellness industry, producing high-quality sauna, steam bath, beauty, massage, and care products using natural ingredients Delivery in Europe | Personal Care Product Manufacturing | 🇳🇱 Tilburg | 57 | 1978 |
| 44 | [METCH](https://www.tamtam.ai/c/metch) (metch.com)<br>Development of endolysin-based consumer products focused on microbiome-friendly skin and body care for customers in the US and Europe. | Personal Care Product Manufacturing | 🇳🇱 Bilthoven | 53 | 2005 |
| 45 | [Dr. Green](https://www.tamtam.ai/c/dr-green) (bit.ly)<br>Hydrate your skin naturally with fresh Aloe vera from Dr Green's own nursery Order-based system ensures fresh, fast, and free shipping | Wellness and Fitness Services | 🇳🇱 Naaldwijk | 53 | 2020 |
| 46 | [Goldbergh](https://www.tamtam.ai/c/goldbergh) (goldbergh.com)<br>Fashion-forward sportswear brand empowering women to move confidently in any environment, from snow-covered peaks to the gym | Retail Apparel and Fashion | 🇳🇱 Amsterdam | 46 | 2011 |
| 47 | [TANITA Europe - Leading Health Insights](https://www.tamtam.ai/c/tanita-europe-leading-health-insights) (tanita.eu)<br>Development and sales of advanced body composition monitors using BIA technology for health, fitness, medical, and consumer use worldwide. | Wellness and Fitness Services | 🇳🇱 Amsterdam | 46 | 1923 |
| 48 | [Moyee Coffee](https://www.tamtam.ai/c/moyee-coffee) (moyeecoffee.com)<br>Produces, roasts, and packages coffee locally, aiming for a 50/50 balance in value between coffee producers and consumers, reducing dependence on aid. | Food and Beverage Services | 🇳🇱 Ruigoord | 46 | 2012 |
| 49 | [CYRUS](https://www.tamtam.ai/c/cyrus) (getcyrus.com)<br>The company offers eHealth solutions to healthcare organizations, improving customer engagement, patient satisfaction, employee recruitment, and community relations through internet technology | Food and Beverage Manufacturing | 🇳🇱 's-Hertogenbosch | 45 | 2015 |
| 50 | [Tunturi Fitness \| B Corp™](https://www.tamtam.ai/c/tunturi-fitness-b-corp) (tunturi.com)<br>This company offers support for achieving a healthy body, balanced mind, and happy life by emphasizing self-care and well-being | Wellness and Fitness Services | 🇳🇱 Almere | 45 | 1922 |

## How this list is built

Every company on this list has a Tamtam company profile. The industry is the one the company gives on LinkedIn; categories such as SaaS or fintech are classified by Tamtam's AI from the company's website and LinkedIn page; and the headquarters city must match the company's own address. Companies are ranked by the number of employees on LinkedIn, and the list is refreshed every night. Classifications can be wrong, so treat the list as a starting point rather than an official ranking. Last updated Nov 12, 2026.

## More company lists in the Netherlands

- [The largest companies in the Netherlands](https://www.tamtam.ai/l/largest-companies-netherlands) (12,236)
- [Multinational companies in the Netherlands](https://www.tamtam.ai/l/multinational-companies-netherlands) (2,510)
- [Retail chains in the Netherlands](https://www.tamtam.ai/l/retail-chains-netherlands) (1,138)
- [Transportation, Logistics, Supply Chain and Storage companies in the Netherlands](https://www.tamtam.ai/l/transportation-logistics-supply-chain-and-storage-companies-netherlands) (825)
- [Logistics companies in the Netherlands](https://www.tamtam.ai/l/logistics-companies-netherlands) (791)
- [Manufacturers in the Netherlands](https://www.tamtam.ai/l/manufacturers-netherlands) (770)
- [Critical infrastructure operators in the Netherlands](https://www.tamtam.ai/l/critical-infrastructure-operators-netherlands) (765)
- [SaaS companies in the Netherlands](https://www.tamtam.ai/l/saas-companies-netherlands) (758)
- [Software Development companies in the Netherlands](https://www.tamtam.ai/l/software-development-companies-netherlands) (748)
- [Professional services firms in the Netherlands](https://www.tamtam.ai/l/professional-services-firms-netherlands) (739)
- [Companies with in-house R&D in the Netherlands](https://www.tamtam.ai/l/r-and-d-companies-netherlands) (738)
- [IT Services and IT Consulting companies in the Netherlands](https://www.tamtam.ai/l/it-services-and-it-consulting-companies-netherlands) (690)
- [Financial services firms in the Netherlands](https://www.tamtam.ai/l/financial-services-firms-netherlands) (688)
- [Healthcare providers in the Netherlands](https://www.tamtam.ai/l/healthcare-providers-netherlands) (675)
- [Hospitals and Health Care companies in the Netherlands](https://www.tamtam.ai/l/hospitals-and-health-care-companies-netherlands) (620)
- [Family-owned companies in the Netherlands](https://www.tamtam.ai/l/family-owned-companies-netherlands) (617)
- [IT services companies in the Netherlands](https://www.tamtam.ai/l/it-services-companies-netherlands) (585)
- [Financial Services companies in the Netherlands](https://www.tamtam.ai/l/financial-services-companies-netherlands) (572)
- [Consulting firms in the Netherlands](https://www.tamtam.ai/l/consulting-firms-netherlands) (568)
- [Hotel and hospitality groups in the Netherlands](https://www.tamtam.ai/l/hospitality-groups-netherlands) (514)
- [Truck Transportation companies in the Netherlands](https://www.tamtam.ai/l/truck-transportation-companies-netherlands) (514)
- [Hardware manufacturers in the Netherlands](https://www.tamtam.ai/l/hardware-companies-netherlands) (447)
- [Distributors and wholesalers in the Netherlands](https://www.tamtam.ai/l/distributors-and-wholesalers-netherlands) (427)
- [Companies with a mobile app in the Netherlands](https://www.tamtam.ai/l/companies-with-mobile-app-netherlands) (411)

## The same list elsewhere in Netherlands

- [DTC brands in North Holland](https://www.tamtam.ai/l/dtc-brands-north-holland) (56)
- [DTC brands in Amsterdam](https://www.tamtam.ai/l/dtc-brands-amsterdam) (42)

## The same list elsewhere

- [DTC brands in the world](https://www.tamtam.ai/l/dtc-brands-in-the-world) (4,334)
- [DTC brands in Europe](https://www.tamtam.ai/l/dtc-brands-in-europe) (2,335)

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Source: https://www.tamtam.ai/l/dtc-brands-netherlands