Brandwatch in the news

Brandwatch was named a Leader in IDC MarketScape 2024 for its AI-powered social marketing and consumer intelligence solutions for large enterprises.

Consumers are re-evaluating their buying habits and brand loyalty in the CPG sector, influenced by value assessment and social media reviews.

Digital marketing in 2026 emphasizes authentic, personality-driven content, balancing AI use with human touch, embracing small joyful indulgences, and fostering real-world community connections.

Trajaan and Brandwatch combine search and social intelligence to detect and track emerging risks early, enabling proactive response.

Brandwatch is recognized as a leader in AI-powered social media management and influencer marketing platforms for large enterprises in 2025.

Brandwatch is recognized as a leader in AI-powered social media management and influencer marketing platforms for enterprises in 2025.

Brandwatch is recognized as a leader in AI-powered social media management and influencer marketing platforms for enterprises in 2025.

Brandwatch is recognized as a leader in AI-powered social media management and influencer marketing platforms for enterprises in 2025.

Brandwatch is recognized as a leader in social media management and influencer marketing platforms for 2025, praised for its AI-powered unified platform and enterprise capabilities.

Brandwatch is recognized as a leader in AI-powered social media management and influencer marketing platforms by QKS and IDC in 2025.

The document reviews the top 10 social media listening tools for 2026, highlighting Brandwatch as a leading AI-powered consumer intelligence platform with strong analytics and integration features.

Cision acquired Trajaan to integrate advanced search intelligence and AI across its platforms, enhancing predictive consumer insights and decision-making.

Brandwatch enhances its AI-driven consumer intelligence platform with new features and expanded data coverage to help marketers gain faster, clearer insights.

Consumers in the 2025 holiday season are shopping early but feeling overwhelmed, seeking budget-friendly deals, flexible payments, nostalgic in-store experiences, and DIY gift ideas.

Brandwatch is recognized as a leader in social media management platforms for its integrated AI-driven tools that enhance marketing efficiency and insight.

Brandwatch enhances its AI capabilities with Iris AI, offering smarter workflows, deeper insights, and broader data coverage for marketers.

Brandwatch is recognized as a leader in social media management for its integrated AI-powered platform that enhances marketing efficiency and insight-driven actions.

Brandwatch upgrades its AI-powered consumer intelligence platform, Iris AI, to deliver deeper insights and broader data coverage for marketers.

Brandwatch enhances its AI-driven consumer intelligence platform with new features and expanded data coverage to help marketers gain deeper insights and act faster.