Brasserie de Tahiti in the news

Brasserie de Tahiti faces criticism from a cultural association for using traditional Polynesian terminology on its latest limited-edition beer cans.

Brasserie de Tahiti is expanding by acquiring Heineken distribution, launching sugar-free drinks, improving beer quality, and focusing on local production despite recent financial losses.

Brasserie de Tahiti plans to launch a new light rice beer and addresses water supply and pricing concerns amid environmental challenges.

Brasserie de Tahiti is restructuring its portfolio with the Heineken license and sugar-free products to rebound from a 2025 financial loss.

Heineken ends its 60-year distribution partnership with Kim Fa in Polynesia, transferring rights to Brasserie de Tahiti to integrate local production and distribution.

La Brasserie de Tahiti is expanding into the luxury hotel market by acquiring Vahine Island and integrating the Tikehau hotel into Relais & Châteaux.

Brasserie de Tahiti expanded and diversified significantly over 33 years, growing its workforce and revenue while acquiring businesses opportunistically and now plans a strategic pause.

Jean-Pierre Fourcade retired as CEO of Brasserie de Tahiti after 33 years, handing over to family member Tutehau Martin in a planned, gradual transition while remaining involved in other group activities.

Brasserie de Tahiti acquired a 10.8-hectare industrial plot in Papeete for a record-breaking 1 billion XPF at auction.

Brasserie de Tahiti introduces recycling machines in supermarkets to promote environmental protection by collecting and shredding cans and plastic bottles, rewarding users with vouchers.

Brasserie de Tahiti is expanding into large-scale retail by acquiring Hyper U, ensuring job security and maintaining service quality.

Brasserie de Tahiti won both men’s and mixed categories at the 13th Memorial Guy Temauri 10 km canoe race in Punaauia lagoon.

Brasserie de Tahiti secured victories in both the men's and mixed categories at the 13th Guy Temauri Memorial V6 outrigger canoe race in Tahiti.

Jean-Pierre Fourcade will leave as chairman of Brasserie de Tahiti in 2025, handing over to Tutehau Martin amid company growth and upcoming challenges.

Brasserie de Tahiti will cease selling one-liter returnable glass bottles due to low sales (under 2% of the market) and the high maintenance costs of its aging cleaning unit.

Brasserie de Tahiti's Deputy General Manager, Amine Sekkat, is leaving and will be succeeded by Bruno Bellanger amidst union reports of internal tensions, despite Sekkat citing personal reasons for his departure.

Brasserie de Tahiti, founded in 1914, dominates local beer production with its iconic Hinano brand, deeply rooted in Polynesian culture and exporting internationally.

Brasserie de Tahiti is acquiring Happy Market and Hyper U to expand its presence in the French Polynesian retail distribution sector.

Brasserie de Tahiti is diversifying into the retail sector by acquiring several supermarkets and related distribution companies in French Polynesia.

The French Court of Cassation has ruled that businesses serving sugary drinks from automatic fountains, using syrups provided by Brasserie de Tahiti, are not subject to a production tax as they are not considered producers.