CleverTap in the news
Customer engagement platform
Tamtam found 18 recent articles about CleverTap.
- Why building a good AI agent is harder than you think
Creating effective AI agents requires seamless integration of complex data and avoiding rigid software mindsets, with future agents collaborating contextually within enterprises.
- Exclusive: CleverTap's Jacob Joseph on Meta’s wearable-first vison
Meta's wearable-first vision signals a shift to context-aware, subtle marketing using gaze and gesture data, requiring ethical, AI-driven engagement beyond traditional screens.
- Festive marketing often turns into a decibel war with everyone shouting and few actually being heard: Jacob Joseph, CleverTap
CleverTap focuses on personalized, timely customer engagement using AI-driven tools to optimize festive marketing and overcome challenges in diverse markets like India.
- CleverTap elevates Subharun Mukherjee to senior VP of global marketing
Subharun Mukherjee has been promoted to senior VP of global marketing at CleverTap.
- Subharun Mukherjee elevated to Senior VP-Global Marketing at CleverTap
Subharun Mukherjee has been promoted to Senior VP of Global Marketing at CleverTap, leading worldwide marketing efforts to boost growth and customer engagement.
- The Personalisation paradox: When brands know too much
AI-powered marketing personalisation must balance relevance and privacy to avoid eroding trust and ensure customer engagement.
- The personalisation paradox: When brands know too much
AI-powered marketing personalisation must balance relevance and privacy to avoid eroding trust and ensure customer engagement.
- Anand Jain of Clevertap on starting with nothing and learning, building and leading as you go along
Anand Jain co-founded CleverTap, overcoming early hardships through hard work and a First Principles approach, building it into a major customer engagement platform.
- Anand Jain of Clevertap on starting with nothing and learning, building and leading as you go along
Anand Jain co-founded CleverTap from scratch, driven by hard work and a First Principles approach, building it into a successful global customer engagement platform.
- 6 Best Mobile Marketing Software: My Review for 2025
The article evaluates and ranks top mobile marketing software for 2025, highlighting CleverTap as a strong retention-focused platform with rich analytics and messaging capabilities but higher pricing.
- Grapevine: Avanse Financial, Bonfiglioli Group, CleverTap in news
Avanse Financial postpones IPO for private fundraising, Bonfiglioli India plans IPO, and CleverTap restructures post-acquisition with layoffs and Leanplum liquidation.
- CleverTap’s Leanplum buyout triggers layoffs, top deck exits three years on | Company Business News
CleverTap is restructuring after a troubled integration of Leanplum, leading to layoffs, executive exits, and slowed revenue growth.
- CleverTap Launches "Promos" The Industry-First All-In-One Rewards Management Platform
CleverTap introduced 'Promos', a comprehensive rewards management platform enhancing customer engagement.
- CleverTap Launches "Promos" The Industry-First All-In-One Rewards Management Platform
CleverTap introduced Promos, a unified rewards management platform that integrates loyalty and incentives into its customer engagement system to boost retention and campaign efficiency.
- CleverTap Launches Promos - The Industry-First All-In-One Rewards Management Platform
CleverTap introduced Promos, a unified rewards management platform that integrates loyalty and promotions into its customer engagement system to enhance retention and campaign efficiency.
- CleverTap Launches "Promos" The Industry-First All-In-One Rewards Management Platform
CleverTap introduced Promos, a unified rewards management platform that integrates loyalty programs and real-time incentives to enhance customer retention and marketing efficiency.
- CleverTap Launches "Promos" The Industry-First All-In-One Rewards Management Platform
CleverTap introduced Promos, a unified rewards management platform that integrates loyalty programs and real-time incentives to enhance customer retention and marketing efficiency.
- CleverTap Launches "Promos" The Industry-First All-In-One Rewards Management Platform
CleverTap introduced Promos, a unified rewards management platform that integrates loyalty programs and real-time incentives into its customer engagement system to boost retention and ROI.
Articles collected by Tamtam and kept when they are about the company, newest first. Each links to its source.
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