HOKA in the news

Snoafers, a hybrid of sneakers and loafers, have become a viral and fast-selling trend for brands including Hoka.

Hoka updated its flagship Mafate trail shoe by reversing the dual-density midsole design, enhancing comfort and performance.

Hoka's Rocket X 3 racing shoe offers enhanced speed and stability with unique design features but the men's version exceeds legal heel height for races.

Hoka updated its supportive Arahi walking shoe with improved stability, cushioning, and breathability, now available in various sizes and colors.

Allswifit sneakers offer a budget-friendly, comfortable alternative to Hoka shoes with similar cushioning and support, favored by nurses and people with foot pain.

The HOKA Rocket X 3 is a highly responsive entry-level racing shoe with advanced cushioning and carbon plate technology, designed for intense running workouts.

Hoka's Rocket X 3 marathon shoe offers stable, breathable, and grippy performance tailored for mid- and back-pack runners with improved carbon plate and outsole design.

REI's Fourth of July sale features significant discounts on highly rated outdoor and running gear, including Hoka's cushioned Clifton 9 shoes, plus other premium brands and accessories.

HOKA launches the Rocket X 3, a lightweight, stable, and responsive race-day running shoe designed to help runners achieve personal bests.

Hoka Arahi 7 running shoes with J-Frame™ stability tech are on sale for $99, down from $145, offering enhanced comfort and support.

Popular Hoka sneakers and activewear are currently discounted up to 35% ahead of Prime Day, with limited stock available.

Natalie Portman has embraced Hoka Clifton 9 chunky sneakers as stylish, versatile footwear suitable for casual wear, reflecting a celebrity trend alongside Dakota Johnson.

HOKA's Arahi 7 walking shoe, known for comfort and stability, is deeply discounted under $100 with multiple color options.

The HOKA Rocket X3 is a lighter, more stable, and energizing racing shoe with improved midsole foam, carbon plate, outsole, and upper fit.

Various comfortable shoes including Hoka running shoes and Adidas sneakers are heavily discounted for Fourth of July sales, covering multiple styles for travel and outdoor use.

Snoafers, a hybrid of sneakers and loafers, have become a viral and highly sought-after footwear trend.

HOKA's Run Belt offers a comfortable, no-bounce fit with secure storage, currently available at a discounted price.

The Hoka Rocket X 3 is a lightweight, stable, and versatile carbon-plated running shoe that supports efficient running posture and excels on roads and downhills but is not suited for off-road use.

Hoka's upcoming Rocket X Trail, a lightweight carbon-plated shoe designed for gravel racing, helped Fuzhao Xiang achieve second place at the Western States 100-mile trail race.

Deckers' stock plummeted in early 2025 as Hoka shoes lost popularity and rising tariffs increased costs, leading to disappointing sales and analyst concerns.