MMR Research in the news
Brand strategy and design
Tamtam found 7 recent articles about MMR Research.
- MMR Research adds two to senior team
MMR Research appointed Chris Sinclair and Laura Smith to its senior team, strengthening its commercial and marketing functions.
- GLP-1 drugs could force food brands to rethink flavour and texture
A study reveals GLP-1 drugs are reshaping consumer tastes, requiring food brands to develop simpler, less intense products and adapt to declining cravings.
- Study finds price is biggest pressure on alcohol sales
MMR Research finds that nearly 40% of UK consumers are drinking less alcohol to save money.
- MMR Research creates AI sensory research tool
MMR Research launched an AI-powered sensory tool called Sensory Bot to help brands link product cues to consumer emotions and refine marketing.
- Daily Research News Online no. 38986 - MMR Research Launches 'Sensory Bot'
MMR Research launched an AI tool called Sensory Bot to help FMCG brands align product design and marketing with consumer emotional responses.
- Daily Research News Online no. 35394 - MMR Opens Ad Hoc Sensory Panel in India
MMR Research Worldwide has established a new sensory research panel in India to assist FMCG companies with brand differentiation and product development.
- Daily Research News Online no. 33681 - MMR Research Creates Commercial Director Role in Asia
MMR Research has hired former GfK executive Mihir Inamdar as its new Commercial Director in Singapore to drive regional growth and strategic partnerships.
Articles collected by Tamtam and kept when they are about the company, newest first. Each links to its source.
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