TROPS in the news

Trops plans to grow its turnover by up to 12% and will launch a new processing plant in Vélez-Málaga next year.

Spanish mango production is down 30% this year, facing price pressure from cheap Brazilian imports, impacting sales in some European markets despite superior quality.

TROPS is launching its 2026 mango campaign, promoting its high-quality, locally grown mangoes through a comprehensive multi-channel marketing strategy.

Trops Málaga handball team lost 26-27 to Melilla Ciudad del Deporte in its home debut, despite a late comeback attempt.

TROPS promotes its high-quality, locally grown Spanish mangoes through a comprehensive 2026 marketing campaign spanning TV, digital, and outdoor advertising.

TROPS's mango harvest in 2026 is projected to be 35% lower than the record 2025, but still the third best year, with good quality fruit despite winter weather challenges.

Trops is facing reduced mango harvest volumes and competitive pressure from cheap Brazilian imports, while still promoting the superior quality of its Spanish mangoes and launching a new marketing campaign.

Trops, a tropical fruit producer, struggles with automating harvests due to challenging terrain and technological gaps, despite strong financial performance and successful digitalization efforts in water management.

The Andalusian regional government projects a 40,000-tonne mango harvest in Malaga valued at 60 million euros, while Trops cooperative plays a significant role in the subtropical fruit market amidst concerns about water scarcity and quality.

A delegate from the regional government visited the Trops cooperative to discuss challenges facing the subtropical fruit campaign, including hailstorm damage, water scarcity, and delays in a desalination plant project.

Trops is launching its national mango campaign with a new multi-channel promotional strategy highlighting the origin and quality of its Spanish-grown mangoes.

Trops is launching an extensive promotional campaign across various media channels to boost Spanish mango consumption and brand visibility for the 2026 season.

TROPS is Spain's leading agricultural cooperative for avocados and mangoes, known for its farmer support, sustainable practices, and national market dominance.

TROPS has begun its national mango harvesting campaign in Spain, emphasizing local production, quality, and the dedication of its farmers.

Trops initiates a new marketing campaign with a refreshed brand identity for its mangoes to coincide with the start of the domestic season.

Trops promotes its 2026 mango campaign with a direct slogan and a comprehensive media strategy, highlighting the fruit's seasonality and quality.

TROPS launched "El Mango Más Mango" campaign to promote its national mangoes through a multi-channel marketing strategy.

Trops launched a multi-channel campaign in 2026 to promote its national mangoes, highlighting their seasonal availability with the slogan "Ya están los Mangos Trops."

TROPS launched a multi-channel campaign to promote its national mango harvest, emphasizing origin and quality through TV, digital, out-of-home, and wholesale market advertising.

David Sarmiento, the newly elected president of TROPS, outlines strategic goals focusing on farmer profitability, market leadership, and expansion, while addressing key challenges like water management and production diversification.