VCCP in the news

Primark launched a new satirical campaign for its activewear line, Primark Form, highlighting quality and affordability, developed with VCCP and Girl&Bear.

Sophie Maunder, CEO of VCCP me, is launching VCCP Ignite, a new division focused on customer journey-mapping and implementing innovative solutions for clients.

Coors Light launched a new TV and online campaign featuring Jean-Claude Van Damme as part of its 'World's Most Refreshing Beer' initiative.

Cathedral City launched its new children's cheese snack, Chedds, with an ad campaign featuring Monty the Mouseketeer, backed by a 3 million investment.

Southern Railway is launching a summer discount campaign featuring 'Loco Toledo' across multiple media, including a children's activity book.

Moneybox partnered with VCCP Roar to launch "Get Britain Growing," a campaign using gardening as an analogy to encourage people to engage with their pensions.

VCCP Blue secured the integrated advertising account for Sekonda watches, praised by Sekonda's marketing director for its challenger proposition and integrated services.

VCCP's employee count increased by 2.1% from 859 in 2023 to 877 in 2026.

VCCP launched the "Taste Your Escape" campaign for Cayman Jack, featuring a digital platform, online video, and a salt cave activation to promote summer relaxation and offer chances to win prizes.

VCCP secured three gold awards at the Campaign Global Agency of the Year awards, including Global Creative Agency of the Year.

A VCCP study reveals UK consumers are becoming more independent and resourceful amidst economic uncertainty, with declining trust in institutions and the emergence of four new consumer segments.

An integrated global agency is expanding its retail and commerce capabilities by launching a dedicated Retail Media division and appointing a new Executive Creative Director.

Royal London has debuted an integrated marketing campaign and brand platform created with agency VCCP to highlight its unique customer-owned business model.

Royal London has launched a new brand positioning and integrated campaign created with agency VCCP to highlight its customer-owned business model.

O2 and VCCP launched a campaign helping travelers find local football pitches while on summer vacation.

O2 launched an integrated campaign by VCCP to promote its free EU roaming during the football season.

VCCP’s creative chiefs highlight Waitrose and Columbia as top contenders for Cannes Lions, favoring high-spend, real-world campaigns over award-bait.

VCCP's long-term creative partnership with Cadbury earned multiple Gold trophies and the Advertiser of the Year title at the British Arrows.

VCCP's behavioural science arm Cowry is rebranding to focus on integrating human psychology with AI technology and system design.

VCCP received three prestigious D&AD Pencils for their advertising campaign for Cadbury Bournville.