• Leaders face crowded categories and competing claims that make tool evaluation slow and uncertain.
• Reps switch tools without adopting workflows that improve performance.
• Outbound quality varies because teams rely on opinions, not tested evidence.
Teams end up with cluttered stacks and inconsistent pipeline generation.
The partnership blends:
• Enablement that sticks (workflows, templates, value-based frameworks)
• Tech clarity (audit, selection, and onboarding of the right tools)
• AI-powered insights (signals, research, account prep through Tamtam)
Teams get practical guidance paired with real-time account intelligence. Instead of guessing, they execute with precision, using clearer workflows, stronger targeting, and messages tied to actual buyer context.
• Upgrade workflows with clear, tool-backed GTM guidance.
• Apply processes directly on qualified, insight-rich accounts.
• Improve execution quality across sales teams and motions.
